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Kinetic Strategies DOCSIS Market Forecast Projects Standards-Based Cable Modem Equipment Sales Will Top $3 Billion in North America Through 2003

Phoenix, Ariz. - November 2, 1999 - Kinetic Strategies Inc. has developed the first market forecast for cable modem equipment based on the Data Over Cable Service Interface Specification (DOCSIS) standard.

According to the forthcoming Kinetic Strategies report "DOCSIS Infrastructure Deployment Forecast: The North American Market for Standards-Based Cable Modem Products and Services 1999-2003," sales of DOCSIS cable modems and cable modem termination system (CMTS) equipment will exceed $3 billion through 2003. Cable modem service revenue is projected to reach $11.9 billion.

By enabling product cost reductions through economies of scale, retail and PC OEM distribution partnerships, automated provisioning systems, and the development of plug-and-play modems, the report concludes that DOCSIS technology will significantly accelerate cable modem market growth, resulting in 15.9 million installed cable modem customers in North America by year-end 2003, up from a projected 1.8 million at the end of 1999.

In the report, Kinetic Strategies projects MSOs will be offering DOCSIS- based services to 17 percent of all cable homes passed in North America at the end of 1999. DOCSIS network coverage is expected to climb to 83 percent by the end of 2003. According to the report, 1999 will be the last year proprietary cable modems outsell DOCSIS products. In the year 2000, DOCSIS unit shipments are projected to top 2.3 million, equal to 79 percent of all cable modems shipped in North America.

More than 30 vendors are now building DOCSIS cable modems, but five companies controlled the market in the first half of 1999: 3Com, General Instrument, Samsung, Thomson Consumer Electronics, and Toshiba. Together, these vendors accounted for more than 90 percent of all North American DOCSIS cable modem shipments in the first and second quarter.

Kinetic Strategies developed business models for the report comparing the deployment of high-speed Internet services using proprietary and DOCSIS cable modem equipment. The analysis found that the DOCSIS-based deployment yields significantly higher free cash flow and offered a far more attractive return on investment, providing a strong incentive for cable operators to deploy the technology.

The Kinetic Strategies "DOCSIS Infrastructure Deployment Forecast" will be released in mid November. Additional information and pricing details are available at http://www.kineticstrategies.com/docsis/.

Phoenix-based Kinetic Strategies is a leading broadband research firm and publisher of Cable Datacom News , a top news service for the cable Internet industry, and CABLE-MODEM.NET.

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